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Marketing Digital course

Este documento de curso de marketing digital apresenta conceitos essenciais para atuação estratégica no ambiente online. Aborda fundamentos como SEO, marketing de conteúdo, mídias sociais, email marketing e análise de dados. Inclui exemplos práticos, estudos de caso e ferramentas utilizadas no mercado. O material é estruturado em módulos progressivos, facilitando a aprendizagem contínua. Também explora métricas de desempenho, funil de vendas e comportamento do consumidor digital. Destina-se a iniciantes e profissionais que buscam atualização. Ao final, oferece exercícios aplicados e orientações para desenvolvimento de campanhas eficazes, promovendo competências analíticas, criativas e orientadas a resultados mensuráveis no contexto digital atual.

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Studies & Theses

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Document Specifics

School:
University of São Paulo
Category:
Studies & Theses
Course:
Criminal Law and Procedure
Language:
Portuguese
Made On:
2026-03-27
Type:
PDF
Pages:
7
Year:
2025-2026

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